Abstract: “We all saw the recent headline: “Obama Inauguration Brings BBC and CNN to a standstill”. In these hard economic times companies are increasingly relying on the Web as their main sales channel. Its use has moved from a convenient option to something endemic. Expectations for reliability (availability & speed) have become much higher. We want the latest updates and headlines, the best sources, and the most answers in the shortest time possible, and with the least amount effort and constraint. Amazon recently estimated that 100ms of latency cost them 1% of their book sales. As such, Web performance has become the new customer service.
Understanding what the user experience will be before you "go live" is more and more critical. Performance or stress testing is no longer an option, it’s an imperative. In this session we will discuss the value of Cloud Testing and real world case studies of customers using it to ensure Web reliability and performance.”
Tom Lounibos is the President and CEO of SOASTA, the company behind CloudTest.

